Thursday, January 5, 2012

A modified concept in sales?

So, as I mentioned earlier, what is the difference that has made us even want to try this?
I would say it is the approach.
A product which is nutritious, improves ones health and helps you reduce your weight sounds too good to be true right? Yes, I thought the same thing too when I heard it. I mean, if such a thing existed, why is there so many overweight people around us?
And the answer is probably in the fact that its not exactly cheap to begin with. Its definitely more expensive than rice or bread, but again, you win some you lose some.
So for Herbalife, they have adapted by creating nutritious centers or clubs where people go to have a daily nutritious meal. Best part, you don't need to hard sell your way. If a person is interested to be healthier, they will ask. If they are interested, great! Simple right? Of course I do not have a club yet, but it would be great to start one up. 

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